Frequency Holdings Inc. has appointed David Meltzer to its Board of Directors, a move that underscores the company's commitment to building a board with significant media reach, market insight, and strategic vision. Meltzer, Chairman of the Napoleon Hill Institute and former CEO of Leigh Steinberg Sports & Entertainment, joins existing board member Kevin Harrington, an original "Shark" from ABC's Shark Tank, to support the company's national expansion and trajectory toward a future uplisting. This appointment is pivotal as Frequency finalizes its transition into a holding company structure modeled after Berkshire Hathaway and Alphabet, aiming to balance strategic mergers and acquisitions, operational efficiency, and visionary leadership.
The implications of Meltzer's appointment extend beyond governance, as it enhances Frequency's ability to drive shareholder value and public trust through his extensive experience in scaling brands and growing equity value. Rick Jordan, CEO of Frequency Holdings, emphasized that this is not merely about high-profile names but about assembling a board that provides strategic guidance and sends a strong signal to investors. Meltzer's media fluency, evidenced by his role in producing Entrepreneur's #1 business podcast The Playbook, aligns with Frequency's focus on cybersecurity, identity, and AI ventures, including its flagship subsidiary ReachOut and new initiatives like TRUSTLESS, a decentralized identity platform.
This strategic move occurs alongside Frequency's recent name change from Yuengling's Ice Cream Corp. and ReachOut Technology, reflecting a sharpened focus on becoming a multi-brand technology holding company. The company's filings with the Securities and Exchange Commission detail its progress, awaiting FINRA approval for ticker and symbol changes. Meltzer's addition, combined with Harrington's expertise, positions Frequency to leverage media partnerships and investor confidence, potentially accelerating growth in high-demand, low-competition markets and reinforcing its mission to build lasting value in the evolving tech landscape.



