Newsworthy.ai Named Official Press Release Newswire for PRSA Colorado Chapter

Newsworthy.ai, the AI-powered press release newswire, has been named the official press release newswire for the Public Relations Society of America Colorado Chapter. This collaboration will support PRSA Colorado in promoting and marketing its news, events, and programs to the broader communications community.

Samantha Coulter, president of PRSA Colorado, stated that partnering with Newsworthy.ai allows the chapter to amplify the visibility of its programs and provide members with access to an innovative platform that drives true engagement for their news. The partnership reflects PRSA Colorado's dedication to equipping members with tools and resources needed to elevate the practice of public relations.

As a sponsor, Newsworthy.ai will help PRSA Colorado share and amplify major initiatives including the Gold Pick Awards, which have honored the region's best work in public relations since 1966 and represent the state's most prestigious recognition program for PR practitioners. The collaboration will also support the Special Awards Program honoring outstanding professionals in public relations and various signature events including the annual Chapter Summit, Media Roundtable, Influencer Panel, and professional development events.

Mark Willaman, co-founder of Newsworthy.ai, expressed enthusiasm about partnering with one of the most respected PRSA chapters in the country. The Newsworthy.ai platform is designed to transform the impact of press releases beyond simple reach metrics by delivering deeper engagement through multi-format distribution and AI-powered amplification. A key differentiator is Newsworthy's integration with https://NewsRamp.com, which uses AI to transform press releases into multiple unique content formats and routes this content to the appropriate platforms and audiences.

The partnership represents a significant advancement in how public relations professionals can leverage technology to enhance their communication strategies. Newsworthy.ai's approach to press release distribution includes publishing releases to hundreds of websites in its distribution network, including indexing by Google News, while offering unique advocacy tools that turn employees into advocates with automated, trackable outreach. The platform's AI tools also help write better press releases and supporting content, preparing releases for large language model ingestion to increase visibility in AI-generated search results.