ONAR Acquires Retina AI to Enhance AI-Powered Marketing Capabilities
TL;DR
ONAR's acquisition of Retina AI provides immediate competitive advantage through cross-sell opportunities and enhanced ROI visibility for clients, positioning the company for scalable revenue growth.
ONAR structured the Retina AI acquisition as an all-stock deal, integrating deep-learning CLV and ROI modeling into its technology stack to drive adoption across existing agency clients.
This acquisition advances AI-driven marketing technology, helping businesses achieve measurable growth through better customer lifetime value prediction and more effective marketing strategies.
ONAR's back-to-back acquisitions of Retina AI and JUICE create an AI-powered marketing network with advanced deep-learning capabilities for predicting individual customer lifetime value.
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ONAR, an AI-powered marketing technology company and agency network, has completed the acquisition of Retina AI, a marketing intelligence platform specializing in early, individual-level customer lifetime value prediction. The transaction was structured as an all-stock, 100% preferred share deal, following ONAR's recent acquisition of JUICE, a top-ranked performance agency. Retina previously generated more than $2 million in annual recurring revenue and brings advanced deep-learning CLV and ROI modeling to ONAR's technology stack.
The company plans to drive adoption by integrating Retina's models across existing agency clients, including JUICE's enterprise roster, while re-engaging historical Retina customers. CEO Claude Zdanow stated that the back-to-back acquisitions create immediate cross-sell opportunities, enhance ROI visibility for clients, and position ONAR for scalable revenue growth. This strategic move represents ONAR's continued expansion of its AI-driven marketing capabilities through targeted acquisitions.
The acquisition demonstrates ONAR's commitment to building a comprehensive marketing technology platform that combines specialized agency services with advanced AI capabilities. By incorporating Retina's predictive modeling technology, ONAR aims to provide clients with more accurate customer lifetime value assessments and improved return on investment tracking. The integration of these technologies across ONAR's agency network is expected to deliver enhanced marketing performance for mid-market and growth-stage companies.
For investors seeking additional information, the latest news and updates relating to ONAR are available in the company's newsroom at https://ibn.fm/ONAR. The full press release detailing this acquisition can be viewed at https://ibn.fm/sxI1r. This acquisition represents another step in ONAR's strategy to create an integrated marketing ecosystem that leverages artificial intelligence to drive measurable growth for clients.
Curated from InvestorBrandNetwork (IBN)
