Strike Marketing Institute Launches Virtual Summit to Combat AI-Driven 'Invisibility Trap' for Founders

The Strike Marketing Institute announced the launch of the first-ever Strike Marketing Summit, a two-day virtual event taking place December 11–12 from 12 PM to 5 PM CST, designed to help founders escape the "invisibility trap" created by today's AI-driven content flood. Hosted by Fernando Labastida, Founder of the Strike Marketing Institute, the summit unveils a new category called Strike Marketing — a summit-driven, category-design strategy engineered to help founders become the only choice in their niche through high-impact, lightning-strike visibility.

"The number of 2nd act founders, bootstrapped startups, and global companies entering the market has exploded, but they're all competing with the flood of AI content and VC-funded blitz-scaling marketing. The end result? They're invisible," said Labastida. "The Strike Marketing Summit will teach them how to stand out by becoming the only choice for their niche, with 12 world-class speakers teaching from their wealth of knowledge." While Silicon Valley companies rely on massive budgets and blitz-scaling, most founders do not. Bootstrapped tech startups, global teams entering the U.S. market, and midlife reinventors struggle to get attention — especially as AI accelerates content saturation.

The Strike Marketing Summit introduces a new strategic path: leveraging virtual summits as category-defining "lightning strikes" to cut through the noise and create instant authority. The event brings together 12 industry leaders who have built audiences, categories, and high-growth businesses including Russ Henneberry, CEO & Founder of theCLICK, Sheriff Subair, Head of Marketing at HeySummit, Audra Carpenter, Founder & CEO of Content Hub OS, Pablo Gonzalez, Chief Evangelist at Vendoroo, Bryan Eisenberg, Host of Rock Solid Round Rock, Chris Stanley, Founder of Mini Book Publishing, Rachel Starr, Founder of coCreator Society, Eduardo Ortiz Ramírez, CEO & Co-Founder of We Are The Robots Inc., Kevin McGrew, Founder & CEO of Everzocial, Bryan Funk, Fractional CMO, Darrell Vesterfelt, VP of Growth at Mighty Networks, and Fernando Labastida, Founder of Strike Marketing Institute.

"A summit just breaks the norm, and is able to get attention better than normal," said Darrell Vesterfelt, VP of Growth at Mighty Networks. "If I'm going to choose to spend my time somewhere, I'm going to spend it where I can get all the information — not just one idea." Topics covered during the summit include category design, AI-powered content amplification, founder-led marketing systems, virtual summits as a go-to-market strategy, and business book creation as a growth engine. The summit is built for midlife founders reinventing their careers, bootstrapped B2B software founders looking for leverage, global startups entering U.S. and Western markets, and marketing leaders tired of algorithm dependency.

More than 500 attendees are expected to join the debut event. This summit is supported by a coalition of growth-oriented organizations including Global Chamber, TechRanch, Empower Breakfast, theCLICK, Rock Solid Round Rock, and HeySummit. Registration and full event details are available at https://summit.strikemarketingsummit.com.