Reportable, a communications platform based in the Boston area, announced today the launch of version 2.0 of its News Release. The update introduces structured content and backend optimizations designed to help company announcements be better understood and surfaced by AI platforms and traditional search engines.
The Reportable News Release combines concise summaries, key takeaways, featured quotes, images, videos, executive profiles, downloadable resources, FAQs and calls to action in an interactive, media-rich format. Its structured content and backend data are designed to support discovery by search engines and generative AI platforms while giving reporters, investors, customers, partners and other audiences the information and assets they need to understand and act on the news.
Reportable’s new Splash template provides a more visual presentation while preserving one authoritative destination for the complete announcement. The company’s Lede & Link distribution model syndicates the essential elements of an announcement across news sites, search channels and reporter inboxes while directing audiences to the complete interactive release on a branded, authoritative destination.
Reportable also provides media intelligence that filters millions of online sources to deliver succinct daily or near-real-time alerts covering a company, its industry and its competitors. The platform helps organizations publish, distribute and measure company news while tracking the brand, industry and competitor developments that matter.
For more information, visit reportablenews.com.
